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Student stationery do the brand construction

Writer:lps-sationerySource:www.lepusheng.com Date:2013-10-10

With the increase of  people's living standards,there is the obviously increses in the student stationery.In order to gain the market share,there are more and more international brand into the market.Under such compeititive enviroment,the stationery manufacturers should to foster a sense of brand development,promote the development of stationery industry scles is particularly important.

 
Predictably, there is the more intense competition for resources in student stationery , the rising cost,rent also make it hard to make money.
 
In a long time, stationery wholesale market, stationery shops still the main channels for student stationery sales.And the other channels such as supermarket,boutiques.Office suppliers can do the diversified brand stategy.Such as some famous brands are sales brand with the canton,it has realized the rapid growth of brand.
 
Currently, there are three types of office supplies  manufacturers:one,stationery factories,they urgent need to make the upgrade in brand and marketing.Two,brand operation enterprises,they  focus on research and development and sales.Thre,capital operation enterprises,they are the typical in industrial.They know more about the brand marketing.
 
However, although there are the different types,all of them have a common focus.It is how to make the products to be tbe superstar in stationery market and how to being a typical in stationery market.A Lipton can leading in the over seventy thousand tea companies in China,and the IKEA can be the top in the market which over eighth thousand Chinese furniture.It is all depend on their brand influence.Statioenry manufacturers should to do the bigger and more powerful brand.
 
(This article is provide by Lepusheng,please indicate the source and add link www.lepusheng.com if reprint)

TypeInfo: Stationery Information

Keywords for the information:student stationery  stationery manufacturers  office suppliers  office supplies