For some small and medium-sized stationery manufacturers,they are lower than the big office supplier in the capital,technology and strength.But anyway,they also need development.So,statationery manufacturer should more carefully in the risks.
All walks of life has been to the meager profit as well as increased of marketing costs.It is require steady,practical and safe for the small and medium-sized stationery suppliers.Enterprise should timely found in relative relations betwenn input and output.And to take this oppourtunities.
Firstly,showing the advantages and innovation of proudcts.Besides the product concept,positionin,demands and packing.To combined with the stationery product quality and effect.To make clear the service object.In the currenct so many homogeneity stationery product.It is hard to development if without any advantages.
Secondly,model innovation.Most of small and medium enterprises should consider to avoid the competitior's advantage.To attact the consumers in the promotion,channels and so on.To fully arouse the enthusiasm of consumers.
Then to make the service innovation.It looks simple but the key is the different advantage.According to the present weak market,it is needs the enrich and perfect sales promotion information.To improve the efficient and targeted.Especially in the control of detail and improve.
During the surplus economy.To seek the accurate position,combined with social resources and makethe foundation.
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